Birthday BRA! -50% On every second bra.

Bra designed by Mary Jacob

a bit of history bra

▸ In 1917, the US army command asked the women with a request to give up bras with metal parts.
It is saved on the metal construction two warships

▸ in the 1920s called soft bra corset, and in the USSR — "byustoderzhatelem»

▸ in 1930 Ida Rosenthal founded in the United States with her husband company,where he first began to make bras with cups of various sizes and elastic straps.

▸ In 1932, changed the shape of the bra, emphasizing the depth of the cups.

▸ In 1935, manufacturers have come up bras pads, inserts in the bra and giving splendor of the female breast.
in the same period, was introduced numbering cups from A to D.

▸ in 1938, after the invention of nylon, for the manufacture of bras began to apply synthetics.

▸ 50 years began the era of women with attractive shapes. There was a bra with tabs, model ancestor push-up, which used Marilyn Monroe

▸ In the 60 years the breast and bra were outside the law, as evidenced by the success of the model Twiggy

with a zero-size breasts.


▸ In 1968, feminists burned their bras at the stake.
Then the bra was recognized as the most important symbol of discrimination and gender inequality.

▸ However, in 1994 there was the Wonderbra, a model that helps even the most deprived in the breast size and the ratio of women to bra changed.